Marketing Automation Agency, London
A London Marketing Automation Agency That Builds Systems, Not Just Email Sequences
We design and implement marketing automation infrastructure for scaling UK brands: behaviour-triggered flows, customer lifecycle programmes, and integrated CRM systems that generate consistent revenue without constant manual input.
Platform-agnostic. We work with Klaviyo, HubSpot, ActiveCampaign, and Braze, among others.
Marketing Automation Is One of the Most Underutilised Growth Levers in UK E-Commerce and SaaS
Most brands have a basic welcome email and maybe an abandoned cart sequence. The space between first visit and loyal customer is full of revenue opportunities that go uncaptured because no one has built the infrastructure to act on them.
Your email and CRM tool isn't producing consistent revenue
You're paying for Klaviyo or HubSpot and using a fraction of what it can do. The platform is ready. The architecture isn't.
Repeat purchase rate is lower than it should be
Customers buy once and don't come back, not because they're unhappy, but because no one prompted them to. Post-purchase automation changes that.
Lead nurture depends on manual follow-up
Sales team follows up when they find time. Leads that don't convert in the first week are rarely touched again. Structured sequences fix this.
Marketing and CRM data are siloed
Ad platforms, email tool, CRM, and website are all operating independently. Connecting them unlocks personalisation and targeting that none can achieve alone.
What We Build for London Brands
End-to-end marketing automation covering strategy, architecture, copywriting, build, and integration, on whichever platform fits your business.
Automation Strategy & Lifecycle Mapping
Customer journey mapping, automation opportunity identification, and prioritised build plan aligned to commercial objectives.
Lead Nurture & Welcome Sequences
Behaviour-triggered sequences that move new subscribers and leads toward conversion, with the right message at the right time, not just a scheduled broadcast.
Abandoned Cart & Browse Recovery
Multi-stage recovery flows for e-commerce. Recover revenue that would otherwise be permanently lost to indecision and distraction.
Post-Purchase & Retention Programmes
Onboarding sequences, repeat purchase triggers, cross-sell flows, and win-back campaigns built to maximise customer lifetime value.
Platform Setup & Integration
CRM and email platform configuration, integration with Shopify, your CMS, and ad platforms for unified data and personalised targeting.
Ongoing Optimisation
Monthly review of automation performance covering open rates, click rates, and revenue attribution, with iterative improvements to flow structure and copy.
Who We Work With
London e-commerce brands wanting to increase LTV
Post-purchase automation and retention flows are the most direct route to improving repeat purchase rate and customer lifetime value.
SaaS and subscription businesses with trial-to-paid conversion needs
Behaviour-triggered onboarding and nurture sequences move users from sign-up to paying customer more consistently than any sales team can manage manually.
Lead-gen businesses with inconsistent follow-up
Automation ensures every lead is nurtured systematically, regardless of sales team capacity or the day of the week.
Brands switching platforms or starting fresh
We migrate existing flows, audit what worked and what didn't, and build the new setup correctly from the start.
Build Marketing Infrastructure That Generates Revenue Without Requiring Constant Attention
Book a call to discuss your current setup and what you want to achieve. We'll identify the highest-value automation opportunities before any work begins.